January 25, 2019

Lumist is one of the easiest tools you’ll use in Photoshop. But designing it pushes both Photoshop and my brain to the limit. It’s a strange beast because it’s adding a feature to Photoshop that should have existed years ago but does not. The ability to see and control luminosity perfectly. The goal is to make the process of our one of a kind tone system work as if it was meant to be part of Photoshop.

Behind the scenes, however, it’s the most complex set of actions you can imagine. Every time I do major updates on Lumist it’s a battle of math, functions and usability going on in my head. This update does not change a lot on the surface of Lumist but I’ve spent days puzzling out how to make things do what I need.

Lumist 2.2 is a big update. First I resolved a pesky bug that was causing Zone section to be incorrect when more than one Zone was selected. I’ll spare you the details but suffice to say your Zone selection should be perfect now as you select and edit in real time using the Live Map.

Nex,t I totally revamped the Total Scale. Both of them. That’s the numbers scale that shows you each zone and the colors that it corresponds to in the map. The ends of the scale show pure highlight and shadow clipping that is also shown in the map.

A brand NEW Scale!

This will the an obvious change, in 2.2. Speed is always something we’re looking to improve. The problem was the Total Scale has to build every time you run the map. So we made a new scale that’s cleaner and FASTER (bottom). The top half of the numbers show the color of a Zone on the map while the bottom shows the grey scale zones they represent. It’s clean and it runs a lot faster. That said you can still ad the newly revamped Classic Total Scale (top) using the button at the top of Lumist. If you really hate the new scale you can even switch back to classic by simply switching the names of the actions “Seim Total Scale” and “Seim Total Scale2” down at the bottom of the Lumist set.

There’s no need to resize the scale on lower resolution images anymore.

It should place perfectly when you run the map automatically. This apples to both the new and the old style scale.

So that’s Lumist 2.2. You can delete old versions and install this. All the features are updated on both the CC version and the CS5-6 versions of Lumist. And if you’re still using Lumist V1, what are you waiting for. Grab you upgrade code and start enjoying V2. If you can’t find you upgrade code email us, effects@seimstudios.com

 

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September 28, 2014

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Today we take on a simple exercise in Zones that will improve our understanding of exposure. I’ll show you some new helper tool that we made up, free for EXposed owners. If you did not get the update shoot us an email.

Understanding Zones and what you did in past images will help you improve future ones.

You might also want to check out our Lumsit system for Photoshop that brings Zones and tone control together is a whole new way.

Learn more about zones in the EXposed master class.

Enjoy — Gav

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July 11, 2013

It’s now official. EXposed, our workshop about everything exposure and mechanics of light won the coveted HOT ONE Award from Professional Photographers of America. in the educational DVD’s category.

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This is super exciting for us since EXposed was a brand new direction in workshop films that is not being done much. We’re really proud of it. We worked hard for the cinematic approach in this 4+ hour series, roaming thousands of miles and visiting incredible locations to study light and discuss how we can better use it. We did just that.

EXposed has humble roots – We jumped in head first and worked hard resulting in a film that was better than we ever imagined. It got rave reviews and now this HOT ONE award on top if it all helps to reenforce that our idea was indeed a good one.

If you have not seen EXposed now is the time. It’s guaranteed to make you a better image maker. Pick up a Download or DVD copy. You won’t be disappointed and the value is better than most workshops you’ve seen.

You can even watch a series of free segments from EXposed right here.

For a short time you can get EXposed for just $49.00 – Just enter promo code: EXPOSE in your cart.

Let us know if you have questions… Gav

 

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September 8, 2012

 

Here’s a free excerpt from my EXposed Series looking at the Zone System. It’s a segment from CH3 that will whet your whistle on using the Zone System on digital to change how you use the light and make exposures. It works wounders.

If you crave more just head over to https://seimeffects.com/exposed. because the complete series has lots more on mastering the Zone System and everything else related to your exposures. It really will change how you see light.

Enjoy and let me know if you have questions… Gav

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August 13, 2012

New download /DVD workshop takes photographers on a cinematic journey across America and passionately teaches how to see and photograph light like never before.

Soap Lake, WA (August 14, 2012) – Seim Effects Photo Tools announces today the release of the new workshop by award-winning photographer Gavin Seim – EXposed, a film about seeing and photographing light. Produced over months, while traveling across America. EXposed documents experience and techniques inspired by the masters and refined for the digital age.

DOWNLOAD PRESS KIT
Includes full release, image samples and review information.

EXposed teaches photographers how to not only photograph light, but how to truly see it. EXposed is an informative entertaining 4-hour journey following Gavin as he travels around the United States of America with a Camper and a passion for light, hunting perfection and showcasing the importance of understanding the quality, range and tones of light and its impact on our photography. Gavin has compiled 15 years of study into what has become a simple and breathtaking study of light.

Weddings, Portraits, Landscape, Digital, Film. It doesn’t matter. EXposed is not a workshop about the latest fads or gadgets. It’s a workshop about light. Because that’s what really counts. EXposed is a cinematic journey that will teach photographers how to make better exposures. A completely unique workshop about exposure, light, the power of the Zone System, dynamic range and perfect tone control.

“My heart went into creating this workshop and I can’t express how proud I am of the outcome. With all the discussions in photography today, it’s surprising how little we talk about the art and science of exposure and proper tone control,” said Gavin Seim, photographer and owner of Seim Effects. “Making great photographs involves more than just clicking, buying new software, or pushing buttons. It’s something that goes deeper and mastering it requires practice and understanding of light and tone in subtle ways.”

Through 4 hours of educational materials about using light contained in 14 organized chapters that photographers can view and review at their own pace, EXposed teaches:

  • Core concepts to understanding exposure
  • Using the Zone System
  • Visualizing: Really seeing light
  • Dynamic Range and what it means for every image
  • Long Exposure and the secrets to hidden beauty
  • Finishing images, Burning, Dodging
  • Metering and tone placement
  • Seeing and directing light
  • Ratios and lighting tools

EXposed is available now. And until August 31, 2012 the instant HD digital download price is just $89 (a $10 discount) and the DVD plus instant digital download price is just $99 (a $20 discount). For more information and the trailer please visit:  www.exposedworkshop.com.

About Seim Effects Photo Tools
Gavin Seim, owner of Seim Effects Photo Tools, is an internationally recognized photographer, renowned for his experience with creative workflow, the digital darkroom and time tested techniques. He has a passion for creating easy-to-use software tools and educating photographers of all skill levels to be more efficient, creative and profitable.

Gavin Seim’s software presets for Lightroom include the new Silver Shadows 2, Power Workflow 3, and Color Fantasies. His Photoshop tools include Hollywood Effects 2, Creative Essentials, and Naked Elements. Also available is LightFlow, a powerful Aperture Presets collection.

For more information on Seim Effects Photo Tools visit:  https://seimeffects.com

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Note: Press materials and image samples can be downloaded from the Seim Effects website:  https://seimeffects.com/press . For editorial review copies please contact: effects@seimstudios.com

Contact:

Gavin Seim or Nathan Seim
Seim Studios LLC.
PH: 509-754-5255, Email: effects@seimstudios.com

Steve Rosenbaum or Leigh Nofi
S.I.R. Marketing Communications, Inc.
PH: 631-757-5665, Email: sir@sironline.com, leighnofi@sironline.com

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