Silver Waves of Grain. | Near Moses Coulee in Central WA | This image is available in print.
Making landscapes comes with the privilege being able to focus on one subject. Unlike with a wedding, where I need capture a multitude of stunning images, the goal with fine art is a single frame. Lately I’ve been focusing on the idea of a large effort going towards the single frame. Sometimes the more work it takes, the more pride I feel for the piece.
I am satisfied with this and it will probably appear in my Signature Collection as a 30-40 inch piece. That does not happen every time I go out, so I’m happy. It’s a simple landscape, yet it embodies northwest farming without clutter or distraction and does so in a way that I think in unique, the sea of blurred grain surrounding the lone family of grain bins which will soon have their bellies filled with the very ocean that surrounds them.
by Gavin Seim: I’m a Lightroom fanatic, but with my recent expansion into projecting proofs to sell larger prints and increase my sales, I started looking at software for projecting scaled images using my digital projector. The choices were limited. Whats being using now, is expensive software like Prism Projector, or Pro Select. These are good for some, but cost hundreds of dollars and have a bigger problem in that it throws a curve ball into a well planned workflow. They make us entirely leave Lightroom for the sales presentation. Not cool.
At first I couldn’t find a way, but I kept experimenting and finally I figured it out. I found I could make special print templates in Lightroom that could be scaled to the screen size and project images to size without ever leaving Lightroom. I call them Projectics.
I can’t tell you how excited I am about this. I’m now actively using Lightroom for my proof sessions with great results and no need for external software. No it does not have all the gimmicks and frills that some other sales apps do, but I for one don’t need those. I just need to project various images and sizes easily and effectively and that’s what LR can do. Using the scaled presets I can change sizes instantly. Then since I’m still in LR I can pick favorites, add things to collections, and even do edits without every leaving my workflow.
In the past I’ve written about using a separate Catalog for each job. There’s no rule you have to do things this way, but it makes more sense all the time. Since I’m sometimes in the studio and sometimes taking my Canon LV7370 on location, it keeps things really simple. I can simply copy the entire catalog for the session onto a portable drive and off I go.
Yes, I’ve made a collection of these presets to sell. Hey it’s what I do. You could make some yourself, but if that does not sound fun, I’ve done the math and tedious stuff and made a simple set that just works and will continue to be updated. Either way Lightroom is a powerful sales tool and I need no other sales software to proof, project and sell large prints. Oh and if you want to learn more about the sales concepts of all this, check out this article about selling large Wall Portraits.
Whether you get my presets or not I suggest you head over to the Projectics page and watch the video because it will show you how it all works and how I’ve integrated it into my workflow. The power of Lightroom keeps growing and I thrilled. Time is money, and projecting proofs is a key element in great prints sales and placing beautiful prints on your clients walls… Gav
The Whispering Barn - 2009, Gavin Seim. Central WA.
I’ve driven by this old barn a hundred times. It’s a few miles down St. Andrews RD, above Coulee City. It always caught my eye, standing resolute and solitary. But I didn’t finally photograph it till spring of 2009. I’m glad I did because shortly after the view was completely altered, with new fences and other work in front of the barn. It was a peaceful place, silent as the sun set over the farmlands and the light sank down behind distant hills.
Release Details: Prints Currently available… Contact Gavin for details. 24×40 inch signature canvas limited edition ||| 24 inch open edition print.
Most of us know about print templates in Lightroom, but the cool secret is that you can make multi image page layouts too.
This article over on Seim Effects give the details, as well as a set of FREE layout presets to get you going. I’m pretty stoked about the new possibilities of making multi image layouts right from Lightroom. While it won’t replace In Design for my full scale albums, it’s so fast at making quick attractive layouts for things like Press Printed Books. Check it out.
Update! 08/2010: If you’re using Lightroom 3, these templates will not work correctly. LR3 users need the new layout templates. You can download them here for free.
by Gavin Seim Most of us Lightroom users have heard about print templates. What most don’t know is the super cool trick to use them for simple album page layouts for albums and press printed books. Matt recently posted a video on LR Killer Tips about tweaking template settings to allow multiple images on one layout.
I’ve made a set of print presets that allows you to make some quick square layouts like the one’s below. Great for press printed books and albums. Load em up, select the layout, then select the photo’s you want used. There’s eight in this set and all have about 1/4″ edge space to allow trim room for books. Best of all is their FREE.
LR2 has no way to add a black background itself, so I used this workaround. I’ve included a black file in the download and there’s more details in the help file. Once set up you can turn on “Identity Plate” in the settings and load the black background as desired. A future version of LT should include this feature without a workaround.
UPDATE V1.1: 6/2009, Minor tweaks were made and a new square preset was added.
UPDATE V1.2: 4/2010, Disabled auto rotation (more control), added new Square/2 Corner layout. Bug fixes.
