The original presets since 2007 - Take control with craft Lightroom Presets, Capture One Styles, Actions and master photography courses. Let's go shadow hunting!
My 31-day Iron Guarantee has you covered. Buy and try without worry.
Let me tell you upfront. My product return rate is less than 1%. But I've been teaching photography for 20 years and I know a lot of tools get you to buy, then don't perform.
So I stand behind every product 100% Buy anything and try it for 7 days. If after that you're dissatisfied, send me an email within 31 days of purchase. Let me know the problem and I’ll fix it, exchange it, or refund your money. Whatever you decide.
Free Product Updates:
I'm always improving my products. Dot updates are always free. When a totally new full version arrives, you always get a 50% off upgrade price. When you buy my packs, your tools get better for free!
I'm Gavin Seim. I make professional presets, actions and workshops. 20 years as a Photographer taught me that that when we apply good tools and ideas, we stop wasting our personal creativity!
Ever bought something to improve your photography but it returned nothing? I have! I started when I was 12 and have a Masters in photography. But that degree means nothing, my results do! I was tired of random tools backed by nothing. So I built a system of presets, actions and workshops that will transform your photography. Guaranteed!
Develop | Handcrafted LR Presets, Capture One Styles and LUTS
PowerFlow 7 is the original speed workflow kit. Learn More
Start here to edit anything! This Lightroom presets pack and Capture One style pack is an all in one edit kit for batches, fixes and creativity.
Your film darkroom presets will be love at first sight. Learn More
Created from film and built on years of film study, I created a preset collection that lets you step into the beauty of the darkroom. LUTS Also included!
Create Natural HDR from 1 file without the mess Learn More
Good HDR is a dance of shadow and light. And Natural HDR makes simple. Get astounding dynamic range from single files that is simply stunning.
The portrait & color presets pack to complete your vision. Learn More
Belladonna to gives you advanced color grades to create rich craft looks in portrait, weddings and the streets. Make complex color easy.
Speed Masks and instant brushes for final details, fast. Learn More
Elegance 4 presets will put Lightroom local adjustments at your fingertips and add the new Speed Masks that will transform your editing (LR Only)
These work in Lightroom CC, Mobile, PS RAW, LR6 and as Styles for Capture One. (LUTS for other apps and video editing included where noted). All products include personal support, free dot updates and the Seim 31 day IRON guarantee!
Photoshop Actions | Make advanced edits and layering easy
Alchemist 2 is Gavin's retouching action system. It has everything from skin surface tools and glamour effects to color overlays and sharpening tools. It's incredibly easy to use, with dozens of actions that stack effortlessly. Alchemist 2 will take your retouching to the next level.
Lumist 2 - These game-changing actions are all about mastering light. Make Luminosity masking easy and fun. Lumist 2 lets you to see and edit zones in real time. It takes the power of luminosity making but makes it so much more simple, visual and powerful.
Emulsion 3 - These amazing actions bring the closest thing to the darkroom-style platinum and cyanotype looks. It’s the closest thing you’ll find to their darkroom counterparts. You can’t get a look like this with presets. Gavin's legendary platinum set are the tools that make advanced toning easy.
BlackRoom - When you want to go further to edit your best black and white, BlackRoom makes advanced atmospheric BW in Photoshop easy and fun. It builds amazing conversion that for fine art black and white that can be mixed, stacked and infinitely controlled.
Nitty Gritty - This action collection makes artistic looks and details magical. From amazing high depth effects to illustrative and portrait tools, it rounds off our actions by giving to a set dedicated to epic creative looks. Go beyond the edits of Alchemist with details, paints and more.
Sharpist - Finish with sharp vivid detail, SHARPist Photoshop actions give you quick results. A series of amazing sharpening combo tools that can be mixed and adjusted easily for prefect results in print or on screen.
Naked Darkroom - The stunning collection of amazing textures and darkroom borders. Made from real surfaces, negatives, and wet plates and all made easy with the amazing Naked Darkroom actions.
Photoshop FAST - Intimated by Photoshop? This workshop that teaches you how to use Photoshop in just 4 hours. By this time tomorrow you'll be editing, using actions for advanced retouching and even pixel painting.
Improve | Fully Downloadable Master Photography Workshops
Exposed - Gavin's award winning master-class that teaches you everything you need to know to master light. From the Zones system, to metering and more importantly understanding what makes light work. That's why Exposed won the coveted Hot One Award from PPA!
Photo Perfect - Knowing light is not enough. You need space, position and line. You need composition! Photo Perfect is the Gavin's second Master-class. Go a journey of thousands of miles as we explore what makes the perfect photo.
Retouching Magic - Gavin's original retouching workshop focuses on giving you the skills for high level cloning, pixel painting and retouching in Photoshop. When you're done you'll be a little more of a painter with light and have the skills to editing for photos with a new level of refinement.
Super Workflow - Where Sliders teaches you a deeper edit, Super Workflow shows you how to do everything fast. It's a course you can finish in an afternoon that will save you countless hours in the editing room as you master the grid edit, learn better batch edits and work FAST!
Photoshop FAST - Gavin's new 2022 workshop that teaches you how to use Photoshop in just 4 hours. By this time tomorrow you'll be editing, using included actions for advanced retouching and even pixel painting. This game changing workshop will demystify the magic Photoshop.
Sliders - This is a class about understanding what your sliders do and the making nuances of deep editing easy. It mostly takes place in Lightroom but the principles will apply to nearly any RAW-style image editor.