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November 28, 2012

0

Gavin Seim, Lighting, news, Photography Podcast, Pro Photo Show Podcast, ProPhotoShow, RoundTable

Pro Photo Podcast #88 – Image Presentation, Licensing & Epic Sounds

Gavin preparing and adding initial to mounted 24 inch open editions in his gallery. Visit his website for details.

Click To Listen>> Photography Podcast. PPS #88

Direct Podcast Feed – iTunes – Podcast Alley

Today’s Panel... Gavin Seim – Barry Howell – Jason Eldridge – Gokhan Cukurova

Today we talk about the latest in the photo world and then get into concepts of image presentation, prints, signatures and more, in a challenge to get us talking about presentation. Join the discussion on the PPS forums. prophotoshow.net/forum.

Brought to you by the Seim Effects and the Amazing EXposed workshop.

PPS #88 Forum Discussion HERE. Share Your Opinions.

Main Time Indexes:

  • 00:00 Introductions.
  • 04:22 News & Ramblings (film).
  • 32:35 Image Presentation Challenge.
    (prints, signatures and more)
  • 1:26:40 Licensing Photographers.
  • 1:43:10 Picks of the Week.

LINKS…

Nikon D5200 looks good. Also the Nikon D600.

Canon lens falling off thread. Report if you experience this.

Gavin’s article on signature and branding usage.

The wall portrait article.

Amazing traditional canvas from Canvas Mount.

Jason’s book about exposure.

Custom boxes from Portfoliobox.

PICKS…

Barry – Sticky Albums – Something for presentation.
Gokhan – iPhone 5
Jason – Foursquare light bracket from Lightware Direct.
Gav – Harbio Frog Candy
Gav – Mailchimp for sending newsletters. Join free.

 

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December 8, 2009

39

Biz Sense, Gavin Seim, PPS Photography Tips, ProPhotoShow

Branding – How to Mark, Logo & Sign Your Photos

How often do you go into a gallery and see a masterpiece that’s not signed?
How often does the same piece have a HUGE ugly watermark across the front?

by Gavin Seim Updated 11/12: If your name is not on your work, you’re missing out. But it needs to be done well. The truth is, selling images is not about just having passion, it’s about business. Is your work just piece of paper, or is it a piece if art? I think many people who don’t brand their images do so because they lack branding experience, or don’t consider their images of high enough value to hang equally next to other art. Some on the other hand some take image marking too far, ruining their presentation by going overkill with watermarks. Petapixel did a fun satirical article on this recently.

Today we’ll look at nearly every angle. From web images to print – First lets remember that classy branding on an image generally adds value. How often do you buy a book without the authors name on the front? Even the cars we buy have logos on them. If you bought a Ferrari would you want it without the emblem? I think not. Why then should the art we make be unmarked! Are there exceptions? Sure, but not many. For example a commercial client may require unbranded images, but they should also expect to pay a premium for that right. Artists have been branding their work for centuries and so should you.

art-prints
This night HDR of the Seattle skyline shows an example of how I mark images for gallery and print exhibitions while keeping them classy. I hand sign my best pieces, as we’ll talk about below. Take the time to work on a good signature. While this is very subdued, people do look at signatures and names. It keeps it classy yet keeps the brand strong.

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I'm Gavin Seim. I hunt shadows, make videos and create tools for photographers. I'm a PPA Master Photographer and host of the Pro Photography Podcast.

   

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