June 4, 2013

Look to Wind theft combo

OK true story here. Many of us have been here, but this one has a few plot twists.

It all started on a dark night in May.

Well lets skip the prologue. Above is an image I shared recently showing how Matt Black Photography took my photo “Look To The Wind”, edited it badly and posted it on his FB Facebook page as his own image. It’s a page littered with other peoples work and even a Windows desktop wallpaper claimed as theirs. So I posted about it and soon many of you went over and called them out. The page admin proceeded to delete my photo only and all comments from people that had called him out on the theft.

The Crazy Part is that a day layer Facebook removed MY post of the image above from my Seim Studios page and told me what you read below. I was BANNED for 12 hours from Facebook for unnamed violations. It seems nothing is happening to the photo thief. I call this a Facebook Spanking. I had one awhile back and I wrote about it here.

To top this off, the next day when I was allowed back into the land of the social, I posted the screenshot you see below explaining how I got banned – I then got banned AGAIN for posting about being banned for posting about the photo. Say that three times fast! At that point I did what I should have done to start with and started writing this post.

What I saw when I logged in later that day.
What I saw when I logged in later that day.

 

But Wait, It Gets Better: So The page owner, someone named Sam, messaged me making excuses. Apparently he is actually concerned about the fact that he is a thief and I have the evidence. He claimed he was being slandered and that it’s NOT his fault because his ex-girlfriend was messing up his page while he was in jail – No joke.

I didn’t believe him, but I was not looking or a fight. I offered to let it go if he corrected it and fessed up on the page with a simple apology. He obliged by calling me names and informing me the photo they stole above was mediocre and that he would report me if I continued to slander him.

I don’t know where the whole truth lies, but I do know this all sounds like the makings of a hit song. Maybe a country western reggae. Something like this.

I went to jail in summer
My girl was one my Facebook page
Never should have made her admin
She stole photos all o’er the place

But back to business. What does all this mean to those of us trying to run legitimate business’s

Solving Our Three Fold Problem:

Problem 1 – People stealing our photos – In truth I think the best way to deal with that is to publicly call them out and hold them accountable. If need be, whether on a website or social page, you can even file your own DMCA take down request and the host of the image has to respond. Just search for how to file a DMCA complaint. I have done it many times for stolen content and it usually gets results as it bypasses the thief and goes direct to where he’s putting the stolen content.

Of course you always want to take screenshots of stolen content as I did here because it will likely get taken by the thief down when things start heating up. Finally, you can of course take a legal route. A stern letter from a lawyer, or even the legal team at Professional Photographers of America (if you’re a member) usually gets fast results. If worst comes to worst you could sue, but unless there are actually serious damages that’s probably more than most want to take on. Less lawsuits are better I always say and I prefer to resolve things without the lawyers and judges.

Problem 2 – Finding when and where your work is being taken – This can he tough. In my case a nice follower sent me a tip, but who knows how many people are using mine or your images that don’t own them. One handy resource is tineye.com which allows you to search for a specific images all over the web. For some images it works great, but it is a giant index and not nearly every photo in the world is in it’s archive.

You might want to check his page for your own images. But along that note is a site to watch and report to called Photo Stealers. It’s a blog that posts about people who steal photography and us it as their own. They names names and show the evidence.

We don’t have any one solution, but we can be proactive. Just keep your eyes open and don’t be worried too much. The truth is that when someone steals my image like this I do need to deal with it, but this goofball did not really make any money off me. Do mark your name on your images so it’s clear you own it, but DO NOT freak out and plaster ugly watermarks on your work, ruining the presentation. It’s not worth it. More on that in this article on branding and signatures.

Problem 3 – Is the sheer incompetence of Facebook – And sometimes other sites for that matter. Vague terms and undefined punishments are the norm in the social world. A page that you spent years building could disappear overnight because someone does not like you and some desk jockey in a far way land opts to punish or even banish you entirely from Facebook. Their draconian practices for policing content are beyond shameful. Even as an advertiser who spends thousands on Facebook ads I have no contact, no approach, no recourse.

I am close to calling it quits with Facebook. It does nothing but cost me money anymore and frankly gives me very little return since pages get almost no interaction unless you pay compared to a couple years ago. In fact, the payout is very small even when you do pay. But that’s something we covered in this article. In the end you have to weight the pro’s and cons. I’m moving gradually away from Facebook. trying other spaces like Google+ and more importantly my own newsletters that I control.

A wallpaper from Windows OS. The page owber messaged me claiming he was in prison untill Januraty and his girlfriend posted my photo. Funny how this was posted in April.
A wallpaper from for Windows. The page owner messaged me claiming he was in prison until January and his girlfriend posted my photo. Funny how this one was posted in April.

The best solution? I don’t have all the answers, but these are a few of my thoughts. But when it comes to Facebook I’m trying to get away. We’ve come to rely on them too much and the lack of care they have for users is quite clear. Even if you’re not vocal and opinionated like me, you could run afoul of Facebook gaining only damage to your business. You may not even know why it happened.

My little secret is this: Many have stopped their newsletters because of sites like Facebook – I’m learning that if you build a solid list and send quality content people enjoy it. In fact, they respond much better they do on social networks where ads and information overload have jaded them to all but the most titillating posts.

You can subscribe to my newsletter here or below – When FB becomes useless, that’s where I plan to be. The content is good there and it comes on our terms. You might considering building such a lit of your own. It takes time and cultivation. But it’s an invaluable connection if you do it well.

Good luck, Gavin

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December 5, 2012

by Gavin Seim: Now here’s the reality of your Facebook page: If you want the majority of your connections to see your posts you have to PAY – Love it or hate it (mostly hate it), that’s how it is. We can complain about how people subscribed to our posts, how Facebook is using bait and switch on us. That’s is probably true. But they own the space and it’s a business. Many of us saw this coming. And yet we may not have been as prepared as we should have.

There’s some good news though. Facebook pages themselves are still free. That’s good. And if you post something really, really, REALLY engaging more people will see it than average. That’s cool. Though still not everyone who likes your page. That’s not cool. From what I’m seeing on pages, (and I have quite a few of them,) a post generally gets seen by 10-25% of your fans. Sometimes less. That’s bad.

So if you want to get seen, you PAY to promote the post. For example on my photography page which has around 2500 fans, I’ll pay about $10 for most of them to see it. For my Seim Effects page that has closer to 8k fans. It might cost $30. This can work, but it’s too costly for every post. We’ll come back to that.

First I think we’ve come to rely too much on social networks. Even those of us that make blog posts have come to rely solely pages, tweets and the like for the traffic to our sites. Higher content saturation and low interaction reduce the value of our space. But the problem with social network reliance it goes beyond that. Facebook censorship is bad. In fact recently I was BLOCKED from Facebook for 24 hours for posting this portrait on my page, titled The Bath.

I can’t operate a business like a two year old, wondering if I’m going to get a Facebook Spanking every time I post something or open my mouth. I can’t rely on a system like that. At least not entirely. So all this has made me evaluate how I use social networks. How we can be more independent and build Content Freedom.

There’s always everyday social network tips like posting good content. How images get more interaction than plain posts. How you need to be interesting and visually appealing. These are basic rules of engagement. But lets go deeper. Here’s what I’ve learned. Tips on not only how to maximize what’s left of Pages, but to step further away from reliance on social networks while maximizing how we use them to gain the valuable traffic.

 

5. Cross Planning Your Content.

Regardless of where you post you need to engage your viewers and make sure you’re not posting crud. If you post photos they should shine. If you make products, make them look good. If you’re monologuing like me, make it worth it. As Captain Picard once said – “Engage.” Take the time to refine your brand and showcase things the best way you can. Use all this to get traffic to your own site.

Always make it easy to share, subscribe and engage. People won’t generally go out of their way for it. Keep it classy, but easy to click. In this share bar for my new EXposed workshop, I used a direct call to action here. This is not always necessary bit can be nice on static pages.

Next, cross promote using your site in ways that get people to engage further. Get them on email lists and or following your other networks. On your own website make people want to share content, Like, +1 and Re-tweet, Pin and the like. And don’t just use any share tool. Find one that looks and works good. Note the share bar I use at the top of this post. It makes it easy and fast to share. Don’t use tools that people have to work to make function. The one I use right now is called Social Sharing Toolkit for WordPress.

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November 21, 2012

The Bath – A Portrait that got Gavin banned form Facebook. Read more here.

by Gavin Seim: We all should to consider how social media effects us in the long term. I recently released a new portrait called The Bath. I posted this portrait on my Facebook page and the next morning I logged it to find it had not only been removed, but I had been banned from Facebook for 24 hours as PUNISHMENT for supposedly violating an “unnamed” responsibility of using Facebook. I assume they placed this under nudity, even though it contains none.

There’s is nothing inappropriate about the photo and did not even consider that it would get taken down. These are my kids and I intentionally made sure nothing showed that could be taken wrong in the slightest. So here I am, a business on Facebook, being treated like a three year old, slapped on the hand for being naughty. And that’s it. No appeal, no recourse. I call it a Facebook Spanking!

Even as a paying advertiser who has spent thousands of dollars with FB, I don’t have a real contact or way to get help. Just a black mark on my record, meaning that in the future, the punishments get worse. Some random thing could even get the PERMANENTLY REMOVED from Facebook. What happens to the years of work and thousands of dollars building my network and pages? Who knows. The thing is, they can do whatever they want. It’s their network. Just like every private network.

This got me thinking about how reliant we’ve become on social networks. Even someone like me who blogs actively on his own sites, relies on Facebook, Twitter and others to let people know about those articles and get traffic flowing. There’s nothing wrong with using those tools, but when we rely on them all our eggs start rolling into one basket. What happens if we get cut off. How many of us have maintained traffic sources that “we control”? Things like newsletters. Why? because I don’t like my business being under the thumb of corporate management that won’t even talk to me.

Personally this prompted me to start a fresh email list called the Light Letter. I want to make sure I can connect with those interested in my work on “my terms”. That’s not to say I won’t use Facebook, Google +, Twitter and other professional networks. But this experience really showed me that we as people and professionals need to become less reliant and start controlling our own content and traffic. I hope others will follow and start thinking about Content Freedom. As people who rely on content communication as part of our business, it’s time we make sure we can keep it flowing.

What are the solutions? I think a well made engaging newsletter is one. The list is not dead. Organic SEO traffic is good too. Maybe even traditional mail. I don’t have all the answers, but I’m thinking. What ideas do you have for controlling our content on our terms rather than on the whims some corporate management who couldn’t care less?

I’ll be going into more in depth on this soon as we look at how we can keep our content ours. You can also join my Light Letter below if you’re interested. Either way I encourage to check out LightLetter.com to see how I set it up. It’s been converting quite well.

Gav

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October 10, 2012

Click To Listen>> Photography Podcast. PPS #87

Direct Podcast FeediTunesPodcast Alley

Today’s Panel... Gavin SeimBarry HowellDennis Zerwas

This classic roundtable features the endless banter of The Three. But we actually talk about a lot of cool things as we look at the latest gear, talk about tough realities of the industry and even kick into some Facebook and marketing tips in our very long after show. If you listen to the entire after show, you get a +2.

Brought to you by the Seim Effects and the Amazing EXposed workshop – seimeffects.com

PPS #87 Forum Discussions. Share Your Opinions.

Main Time Indexes:

  • 00:00 Introductions.
  • 03:33 Canon 6D, Nikon D600.
  • 12:10 Forced wedding photography?
  • 19:00 Bride drowns during session.
  • 23:10 Adobe photo contest
  • 28:20 More news, mirrorless chat.
  • 42:40 Barry moderates – How to make it.
  • 50:00 Barry Moderates – iPhoneography.
  • 1:04:00 Realities of the business.
  • 1:25:01 Picks of the month.
  • 1:41:55 The LONG After show.

Links…

Bride downs during session. Be careful…

Google Acquires Nik Software.

Canon 6D, Nikon D600.

New Mexico case forcing people to photograph homosexual weddings. An artist is not, nor should ever be obligated to produce art they morally disagree with. SHAME on New Mexico courts – Article 1, Article2

The Adobe photo contest situation.

Why So Many “Professional” Photos Look So Bad!

Portrait of an Instagram Artist.Former Olympus Executives Plead Guilty to Carrying Out Massive Financial Fraud.

Photographs of Vacuum-Wrapped Tokyo Couples – Definitely a different way to have your portrait done.

..

PICKS…

Gavin – Olympus 35RC

Gavin – Capresso Frothpro

Gavin – 500 Cameras

DZ – Woodstock Percussion Kid’s Accordion

 

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September 13, 2011

By Gavin Seim

So what’s five dollar fandom like? It’s just like buying advertising, right? Well, I have to confess something today. I did pay for Facebook fans. I know, sick, right? No, I don’t mean I bought an ad in order to get people to my page. That would have been fine. Wait, is it any different? Well, yes. When you pay someone to spread the word in order to gain “real interest,” it’s different. It’s like paying for an ad in the personals or joining a dating site. It may be a little cheesy at times, but it can still be genuine, and sometimes it’s a working approach.

But that’s not what I did today. I went to a site called Fiverr. It’s an interesting place where anyone can sell pretty much any item or service for five bucks: bracelets made of soda tops, video promos, ads on Twitter accounts, people suggesting Facebook pages to their friends, etc. Kinda interesting.

Then I found an offering that promised more: an immediate growth in fans. The one I picked promised at least 250 +Likes for just $5.00. I know, it was self-serving. But 250 fans? I paused. I’ve always been about good content. The slow nurturing of quality followers. My Seim Studios photography page already had over 1500 real fans. But I wanted to know how this worked. I wanted a taste of rapid growth. So I did it. I bought into five dollar fandom. And I got what I paid for.

A couple hours later, my fans skyrocketed. Yep. Just as all the previous buyers on this offering said. It was for real. In about two hours, I went from around 1510 to 1776. Passing by two centuries in a blink. I had done it. I had new fans, and I was flying. Flying…but not so high. In fact, for a few moments, I was flying low enough that I think my belly button was skimming the weeds. I even confessed to my wife. The reviews didn’t mention that the fans gained were completely without gratification.

It was like a time machine in a bad movie. I may have arrived at the destination, but the plot was no better when I got there. I felt dirty. As though I had paid for fans… Wait, I did pay for fans. I keep telling myself I did it for you. To test the waters and make sure it was safe. To protect you from…. O.K. Honestly, the business side of me simply could not resist the idea of so many new fans, in so little time.

So, what’s the scoop? As far as I can tell, this is not some hacker. The new fans come from FB accounts that have few friends and odd foreign names. And they come fast. I’m guessing there are either a ton of accounts owned by one person (yea, shady), or some sort of fan network where people agree to fan pages for each other. Either way, these people have no real interest in me and will probably never think of me again.

So, the bottom line is this: it’s NOT the best way to gain fans. Yes, you can grab some quick cred on your page. Particularly if you have a new page, this is VERY tempting. It’s not illegal or anything like that, but I speak from today’s experience. It does not feel gratifying. I have pages like Seim Effects with more than 5k fans, fans I worked to get by offering value and sharing ideas. That feels good. Buying fans, not so much. My studio page is still a quality place. These irrelevant fans won’t change that. But every time I look at my numbers from now on, I’ll be mentally deducting those 250 or so fans that “didn’t really count,” and I’ll never be able to forget that I paid for for it.

So is buying ads and trying to gain reach all bad? No. But few things are free, quality clients least of all. So think about what you really want. Will numbers really satisfy you or do you want real people who actually are interested in what you do and will spread the word to others? That takes time. But as for me, I plan to stick with quality +Like’s from now on. That’s not to say I won’t ever buy advertising (though it doesn’t usually work that well either). But I want followers that actually are relevant and who are interested in what I do. On that note, if you want to read my notes for cultivating a quality page, read my 10 Tips for Taming the Power of Your Facebook Page.

My confession has ended. The grimy weight is sliding off my shoulders as I strike these square keys. I am moving on.

Gav

UPDATE/TIP:
At this same time of my craving for fans, I spent another five bucks on another promotion. Five dollars to have someone actually suggest my page to “their” friends. I gained another nice chunk of what seem to be “real fans” from this. Nothing like the 200+ useless fans, but 20-30 actual users, which is far better. The difference is that this is not a promised number where non relevant profiles +like your page, simply for the sake of your ego. Those are real Facebook users, who saw my page suggestion on the sellers wall and decided to +Like it. Would I sell a page suggestion on my personal profile for $5. Not a chance, but I see no problem with buying one if someone is offering it. These seem to be honest-to-goodness people, who, if you provide relevant content, may take a genuine interest in your page. Just like buying an ad.

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