June 24, 2010

by Gavin Seim: I’ll be talking more about Lightroom soon, but I wanted to make a quick post about what I found most significant in LR3. It’s the processing. It may go unnoticed at a glance, but is so much better, that by itself makes LR3 worth the upgrade. This first example shows an ISO 50,000 image from a 1D MKIV, showing just how impressive the new noise reduction and processing in LR3 is (not to mention the camera). I did this in LR3 by simply switching it back and forth from new to old process version (in the camera calibration settings).

Next is a lower 640 ISO example. For this one I actually processed the first in LR2 itself and the other in LR3. While not so obvious (click for the large version) it shows the subtle quality of not just the noise reduction, the the quality of how the file is being processed. Notice in the large version how the LR3 version feels more organic, almost film like in quality. I love it and you can be sure I’m getting under the hood in LR3 to see what’s possible for workshops and my Seim Effects presets.

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June 5, 2010

Click To Listen>> Photography Podcast. PPS #69
Review in iTunesVote on Podcast AlleyDirect Podcast Feed

Two After the Storm. Mentioned on this episode, Gavin caught this image using his E-PL1 with a 20mm 1.7 lens. The detail and quality would be easily adaptable for a 30-40 inch canvas. Processing was done using LR and the Pickles Preset from Color Fantasies.

Today’s Host... Gavin Seim. This week Gavin look at news, the new rangefinder, Photo CS5, stolen images, education and studying, focus ideas and more.

Podcast #69 forum discussion:

Notable Time Indexes:

  • 00:00 Introductions and news
  • 09:02 Photoshop CS5
  • 19:23 Gavin’s W0rkshops
  • 23:00 Stolen Photo (see notes for link).
  • 32:37 Mastering the Craft.
  • 45:30 Talking about focus.**
  • 105:55 Outtakes.

HDR Workshop in Twin Cities MN.

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April 30, 2010

by Gavin Seim. Updated 06/23/12: It’s been a common debate, though much less so as pro’s learn that RAW is a no brainier. I deal with both the JPEG and RAW side quite often because the tools I make on Seim Effects. I’ve seen the value of RAW and once you do there’s no going back. Some photographers that still use JPEG, use a reason like… “I nail my exposure, so there’s no reason for me to use RAW”. I think when this happens it’s one of two things.

  • Showmanship. For some, I think showing everyone how spot on your exposure comes out is a great way to show off when making a presentation. OK I get that, we all like to show our proficiency, but I’d rather not toss away quality on my clients images to get expert points on the minds of my peers.
  • The most common reason however. I think some still have a mental block about RAW and don’t want to address it. I remember being in that spot years back. Somehow the larger files size and RAW data seems daunting. In reality it was not big deal at all. I know because I went thru it. If you’re in this camp just move beyond it and you’ll be glad you did.

This idea is simple and that’s why this article will be short. JPEG tosses out information that you might need later in order to make a smaller file. It keeps that the camera “thinks” it needs. RAW keeps it all. And with today’s direct RAW editing and localized adjustments using software like Lightroom, the power of using RAW data has become crystal clear. Let’s skip the banter however and settle this. I could make up a bunch of examples for you, but this one photo proves my reasoning, so I’ll keep this short.

________________

1: Here is an outdoor wedding scene from a 5D MK2 unedited other than being cropped. Yes it’s a bit under exposed, but had it been correctly exposed I would have lost even more detail in the sky area. Now at a glace, this photo seems like no matter what we do it will be pretty bland. Lets look.

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March 7, 2010

by Barry Howell: I have been a professional photographer since the early 80’s and am in the throws of embracing change like I never could have imagined. I have photographed hundreds of weddings and thousands of high school seniors. I was honored with the first ever Haga Wedding Album award for the best wedding album in Minnesota, and have entered many competition prints over the years. I began shooting weddings for a couple of studios, worked part time on my own for several years, and bought a very large studio operation in 1995.   My first digital camera was a Fuji S2 and that is where my journey into the digital world really began. A good friend (and former employee) encouraged me to take a look at Lightroom and then Gavin Seim’s presets from Seim Effects.

My years of experience (and significant volume) causes me to very careful how much “post production” we commit to. Having studied with the likes of Monte Zucker, Frank Cricchio  Don Blair, David Ziser and others, I learned to produce near perfect images in the camera. There just wasn’t much editing we could do with our C-41 in-house lab printing from medium format Hasselblad negatives. I am the “techie” guy that loves everything shiny, new and cool, but I didn’t jump into digital until I felt the cameras and output options rivaled film quality.  My journey from film to digital has been a long and at times very frustrating path. If you are just starting out (i.e. have never shot a roll of film-I know you’re out there), appreciate my story and be glad you can develop a workflow without  transitioning from anything else. Take the time to think about ways you can do it right from image capture to customer delivery.

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January 15, 2010

Click To Listen>> Photography Podcast. PPS #65
Review in iTunesVote on Podcast AlleyDirect Podcast Feed


Gavin Seim

This week Gavin just talks about things. Life, photography, business stress, some selling ideas, working with venues and more.

Podcast #65 forum discussion:

Gavins Lightroom Power LIVE online is next week.

Notable Time Indexes:

  • 00:00 Some personal thoughts from Gav.
  • 13:10 Talking shop and stuff.
  • 32:45 Promoting to venues.
  • 45:45 Thoughts on selling large fine art.

Article about signing and branding your prints.

Gavin’s fine art images.

The Wall Portrait article.

Promo codes on the deals page.

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