By Gavin Seim
I’m amazed how often the control of light and dark is ignored in today’s photography. Our tools are more powerful than ever, but most images lack the subtle tonal control that made photographers like Ansel so famous. Such control is essential to making an image look as good as it can.
“Tone” may be the least understood and least utilized factor in composing and finishing images.” That’s a quote from master photographer, Ken Whitmire. He’s eighty-two and one of the world’s most renowned pioneers of wall portraiture.
I wrote an article called 5 Essential Keys to Photographic Perfection on Pro Photo Show. One of these keys is arguably the most important, and that is tonal control. Lights and shadows and how they look in the final image are critical. To best achieve them, you should have a “visualization” for your final image and be a master of essential tone control elements.
An image can look good with just a quick global correction process, but not nearly as good as it could be with proper tonal control. It starts in camera as you see the scene in your mind’s eye . The way you expose and set up your image can control those values. The best way I have found to see this in my mind is by using the Zone Scale (see Fig. 1).
For example, a perfect light is splitting through the clouds and shining on your subject. You expose for the subject’s skin, visualizing it for Zone 6. Perhaps that bumps the foliage and other elements (the supporting cast) of your scene down to Zone 4. That could be perfect because it makes your subject dominant. Perhaps the light is more even, however, and to achieve that visualization, you need to do tonal corrections later to bring that foliage down to Zone 4. It could be done in many other ways, but you get the initial idea. For an in depth look at Zones check out, Why You Need the Zone System for Digital.
Following are three things to watch for when visualizing and mastering an image to control tonal values. If you understand and apply these principles at every step, your images will improve by giant leaps. Follow through on tonal values and your images will sing.